Carlo Petrini, born in the small northern Italian town of Bra in 1949, is the founder and international president of the Slow Food movement, committed to the promotion of "good, clean and fair food." The author of several books, he contributes regularly to Italian dailies and magazines on matters related to gastronomy and food politics. To write "Terra Madre", he collaborated closely with Carlo Bogliotti, an editor of the "Slowfood" magazine and governor of the Slow Food Italy association.