Learn the true process of a successful entrepreneur with ENTREPRENEURSHIP: THEORY, PROCESS, AND PRACTICE, Eighth Edition Presenting the most current thinking in this explosive field, this renowned entrepreneurship text provides a practical, step-by-step approach that makes learning easy. Using exercises and case presentations, you can apply your own ideas and develop useful entrepreneurial skills. Cases and examples found throughout the text present the new venture creations or corporate innovations that permeate the world economy today. This book will be your guide to understanding the entrepreneurial challenges of tomorrow.
Dr. Donald F. Kuratko is the Jack M. Gill Chair of Entrepreneurship; Professor of Entrepreneurship and Executive Director of the Johnson Center for Entrepreneurship and Innovation, Kelley School of Business, Indiana University. Dr. Kuratko is a national leader in the field of entrepreneurship authoring over 160 articles on entrepreneurship and corporate innovation as well as 24 books, including the leading entrepreneurship textbook, Entrepreneurship: Theory, Process, Practice. Dr. Kuratko has been a consultant on Corporate Innovation to Fortune 100 corporations and he is the Executive Director
"The book is a rich, readable introduction to entrepreneurship well positioned to excite undergraduate students about entrepreneurship, help them avoid pitfalls, and successfully pursue entrepreneurial careers. The book is also a wonderful reference for students that can be on their bookshelf throughout their career to remind them of the fundamentals of entrepreneurship."
South Western Educational Publishing
Theory, Process, and Practice
Place of Publication
Country of Publication
University in Bloomington, USA
21 Aug, 2011
I understand this is a foundation text, but it's really poorly written. Way to suck all the fun out of an interesting topic! Incredibly dense language and giant walls of text.