Exploring Animal Crossing

Law, Culture and Business

Author: Bruce Baer Arnold

Hardcover

First major study of Animal Crossing, an innovative virtual world with a global audience beyond traditional online gamers.

An exploration of the Animal Crossing virtual world, bringing together insights about law, commerce, psychology, sociology and creativity for scholars and non-specialist readers.

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Summary

First major study of Animal Crossing, an innovative virtual world with a global audience beyond traditional online gamers.

An exploration of the Animal Crossing virtual world, bringing together insights about law, commerce, psychology, sociology and creativity for scholars and non-specialist readers.

Description

First major study of Animal Crossing, an innovative virtual world with a global audience beyond traditional online gamers.

Animal Crossing is an innovative virtual world with a global audience beyond traditional online gamers. The book is the first major study, offering an interdisciplinary exploration of copyright and other laws, user creativity and sociability, psychology, the virtual world's economic and technological basis, uptake during COVID-19, gamification of offline brands, relationships with past/contemporary computer games, and Animal Crossing as an example of the Japanification of online popular culture. The book provides insights for students, researchers and non-specialist readers.

About the Author

Bruce Baer Arnold teaches innovation law at the University of Canberra, lectures in other disciplines in Australian universities and has published widely on online culture, business, creativity and law.

More on this Book

Animal Crossing is an innovative virtual world with a global audience beyond traditional online gamers. The book is the first major study, offering an interdisciplinary exploration of copyright and other laws, user creativity and sociability, psychology, the virtual world's economic and technological basis, uptake during COVID-19, gamification of offline brands, relationships with past/contemporary computer games, and Animal Crossing as an example of the Japanification of online popular culture. The book provides insights for students, researchers and non-specialist readers.