Art of Seo 3e by Eric Enge, Paperback, 9781491948965 | Buy online at The Nile
Departments
 Free Returns*

Art of Seo 3e

Mastering Search Engine Optimization

Author: Eric Enge, Stephan Spencer and Jessie Stricchiola  

Three acknowledged experts in search engine optimization share guidelines and innovative techniques that will help you plan and execute a comprehensive SEO strategy.

Read more
Product Unavailable

PRODUCT INFORMATION

Summary

Three acknowledged experts in search engine optimization share guidelines and innovative techniques that will help you plan and execute a comprehensive SEO strategy.

Read more

Description

Three acknowledged experts in search engine optimization share guidelines and innovative techniques that will help you plan and execute a comprehensive SEO strategy. Complete with an array of effective tactics from basic to advanced, this third edition prepares digital marketers for 2016 with updates on SEO tools and new search engine optimization methods that have reshaped the SEO landscape Novices will receive a thorough SEO education, while experienced SEO practitioners get an extensive reference to support ongoing engagements. Comprehend SEO's many intricacies and complexities Explore the underlying theory and inner workings of search engines Understand the role of social media, user data, and links Discover tools to track results and measure success Examine the effects of Google's Panda and Penguin algorithms Consider opportunities in mobile, local, and vertical SEO Build a competent SEO team with defined roles Glimpse the future of search and the SEO industry Visit the book website for FAQs and to post your own burning questions. You'll have access to special offers and discounts on various SEO tools and services.You can also get exclusive access to instructional videos related to the concepts in the book by sending an email to

Read more

About the Author

Eric Enge is the founder and CEO of SEO consulting firm, Stone Temple Consulting, and is widely recognized as an expert on the topic of SEO. Stephan Spencer is author of Google Power Search, founder of the SEO firm Netconcepts (acquired by Covario) and of the SEO training/coaching program ScienceofSEO.com, and inventor of the SEO technology platform GravityStream. Jessie Stricchiola is the founder of Alchemist Media, Inc., a San Francisco search engine marketing company. Rand Fishkin is CEO and co-founder of Moz, a Seattle-based startup focused on building software for marketers.

Read more

Product Details

Publisher
O'reilly Media | O'Reilly Media
Published
28th August 2015
Edition
3rd
Pages
994
ISBN
9781491948965

Returns

This item is eligible for free returns within 30 days of delivery. See our returns policy for further details.

Product Unavailable