COVID-19 update: Victoria update. Click for details.
Contact Us Need help? Contact us
Explore Departments
Departments

Success as a Real Estate Agent for Dummies, Australian & New Zealand Edition

by Terri M. Cooper and Dirk Zeller

  • Paperback
    $37.56
PUBLISHED: 19th June 2014
ISBN: 9780730309116
SAVE
6%
RRP $39.95
$37.56
Or pay later with
Leaves warehouse in 5 to 7 days
From Sydney
Delivery
Check your delivery time: Your delivery location:
{{ SelectedArea.Suburb }}{{ SelectedArea.Country == 'AU' ? (', ' + SelectedArea.State) : '' }} ({{ SelectedArea.Postcode }}) change
  • {{ Area.Suburb }}{{ Area.Country == 'AU' ? (', ' + Area.State) : '' }} {{ Area.Postcode }}
  • Your area not listed?
    Try search by suburb and postcode.
{{ DeliveryOption.expectation }} - {{ DeliveryOption.door_time }}
{{ DeliveryOption.price | currencyCentsFree }}
from {{ DeliveryOption.price | currencyCentsFree }}
Option unavailable
If ordered {{ DeliveryOption.cutoff }}
{{ DeliveryOption.name }}
{{ DeliveryOption.special_message }}
 
 
!
An error occurred getting delivery options
Sorry about that, please try again later.
OTHER FORMATS:
  • Paperback
    $37.56
PUBLISHED: 19th June 2014
ISBN: 9780730309116

Publisher Description

Your no-nonsense guide to becoming a successful real estate agent in the Australian and New Zealand markets

As the Australian and New Zealand housing markets begin to recover, now is the time to make the jump to your new career as a real estate agent. If you're already an agent, it's a great time to sharpen your skills and increase your commissions. Success as a Real Estate Agent For Dummies provides the foundation and advice you need to become a real estate superstar. Written specifically for agents and potential agents in Australia and New Zealand, this handy, plain-English guide gives you all the tools you need to bring in new prospects, close sales, build a referral base, plan open houses, present and close listing contracts, and give yourself a leg up on the competition. Whether you want to get involved in commercial or residential real estate, you'll find all the guidance you need to do it right.

  • Includes handy tips and tricks for working with buyers
  • Offers practical advice on prospecting and generating leads online, including how to use social media
  • Presents tried-and-true tactics and fresh ideas for closing deals

Whether you're looking to get started in real estate, or you're a working agent who wants to up your game, Success as a Real Estate Agent For Dummies gives you the tools and insight you need to compete—and succeed.

Back Cover

Learn to: Develop and implement vital skills for real estate sales success Generate leads using proven prospecting strategies Market your properties, negotiate contracts and close sales like a pro Establish and run a successful real estate business Succeed in your real estate sales career with this essential guide If you're looking to start a new career in real estate sales or keen to move your business to a new level, Success as a Real Estate Agent For Dummies, Australian and New Zealand Edition, has you covered. Packed with time-tested, proven techniques and strategies, this guide shows you how to thrive in any market, in any location, at any time! Your key to success -- get a firm grasp of what it takes to be a top real estate sales agent, how to select the right company and agency to work for, and what you need to be a marketplace expert Build your business network -- develop strong, loyal relationships to generate leads and referrals for listing and sales success Win sales -- create the 'wow' factor at listing presentations, effectively market yourself and your properties, negotiate contracts, and close deals Maintain a thriving business -- ensure your competitive market position, keep clients for life, and maximise your time for great results Stand out from the crowd -- know your goals, develop a personal website, and much more Open the book and find: How to become a successful real estate sales agent Ways to stay targeted, competitive and resilient Advice on implementing a referral strategy that works How to prepare for an open house and boost numbers Tips on conducting a quality listing presentation Strategies for using social media to market yourself Useful websites and resources

Author Biography

Terri M. Cooper has been a highly successful sales agent for over 17 years, and is the principal and founder of Real Estate Mastery (Australia and NZ), which offers customised nationally accredited real estate courses. Dirk Zeller is a bestselling author and one of the leading real estate agents in North America. He is the founder of Real Estate Champions a well-respected real estate coaching company with clients worldwide.

Table of Contents

Introduction 1 Part I: Getting Started with Real Estate Sales Success 7 Chapter 1: Discovering the Skills of a Successful Sales Agent 9 Chapter 2: Selecting the Right Company 25 Chapter 3: Becoming a Marketplace Expert 47 Part II: Generating Leads for Buyers and Sellers 59 Chapter 4: Prospecting Your Way to Listings and Sales 61 Chapter 5: Using Social Media to Create an Online Presence 83 Chapter 6: Generating Referrals 97 Chapter 7: Traditional Lead Targets That Work: Expired, Withdrawn and FSBO Listings 119 Chapter 8: Using an Open House as a Prospecting Tool 143 Part III: Developing a Winning Sales Strategy 161 Chapter 9: Conducting a Quality Listing Presentation 163 Chapter 10: Getting the House Ready for Showing 191 Chapter 11: Marketing Yourself and Your Properties 211 Chapter 12: Negotiating the Contract and Closing the Deal 239 Part IV: Running a Successful Real Estate Business 257 Chapter 13: Staking Your Competitive Position 259 Chapter 14: Keeping Clients for Life 277 Chapter 15: Maximising Your Time 303 Part V: The Part of Tens 327 Chapter 16: Ten (Almost!) Must-Haves for a Successful Real Estate Agent 329 Chapter 17: Ten Bulletproof Tips for Listing Presentations 335 Chapter 18: Ten Tips for Navigating Distressed Sales 343 Appendix: Useful Resources and Websites 351 Index 353

Long Description

Learn to: Develop and implement vital skills for real estate sales success Generate leads using proven prospecting strategies Market your properties, negotiate contracts and close sales like a pro Establish and run a successful real estate business Succeed in your real estate sales career with this essential guide If you re looking to start a new career in real estate sales or keen to move your business to a new level, Success as a Real Estate Agent For Dummies, Australian and New Zealand Edition, has you covered. Packed with time-tested, proven techniques and strategies, this guide shows you how to thrive in any market, in any location, at any time! Your key to success get a firm grasp of what it takes to be a top real estate sales agent, how to select the right company and agency to work for, and what you need to be a marketplace expert Build your business network develop strong, loyal relationships to generate leads and referrals for listing and sales success Win sales create the wow factor at listing presentations, effectively market yourself and your properties, negotiate contracts, and close deals Maintain a thriving business ensure your competitive market position, keep clients for life, and maximise your time for great results Stand out from the crowd know your goals, develop a personal website, and much more Open the book and find: How to become a successful real estate sales agent Ways to stay targeted, competitive and resilient Advice on implementing a referral strategy that works How to prepare for an open house and boost numbers Tips on conducting a quality listing presentation Strategies for using social media to market yourself Useful websites and resources

Product Details

Pages
384
Publisher
John Wiley & Sons Australia
Year
2014
Edition
1st
ISBN-10
0730309118
ISBN-13
9780730309116
Format
Paperback
Audience
General/Trade
Country of Publication
Australia
Publication Date
2014-06-19
Short Title
SUCCESS AS A REAL ESTATE AGENT
Series
For Dummies (Lifestyles Paperback)
Language
English
Media
Book
Edition Description
Australian and
Author
Terri M. Cooper, Dirk Zeller

Product Reviews

23 Jul, 2017
By Ryan