Hardcover
Unlock business success: explore key ideas, thinkers, and strategies simply.
The Business Book
Big Ideas Simply Explained
$41.25
- Hardcover
360 pages
- Release Date
8 April 2026
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Summary
DK’s best-selling guide to the “big ideas” of business - now fully revised and updated
How can you create a successful brand? What makes a great business leader? Why do some firms fail while others prosper?
Explaining the key ideas in the field of business in a clear and simple way, The Business Book answers these questions and more besides, and is the perfect introduction to the subject. Untangling knotty concepts and shedding light on abstract theories, entries unpa…
Book Details
| ISBN-13: | 9780241696071 |
|---|---|
| ISBN-10: | 0241696070 |
| Author: | DK |
| Publisher: | Dorling Kindersley Ltd |
| Imprint: | DK |
| Format: | Hardcover |
| Number of Pages: | 360 |
| Release Date: | 8 April 2026 |
| Weight: | 1.16kg |
| Dimensions: | 255mm x 203mm x 27mm |
| Series: | DK Big Ideas |
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