The Brand You50 (Reinventing Work) by Tom Peters - ISBN: 9780375407727
Hardcover
Part of a series of business books from the world’s foremost management guru, the “Brand You 50” shows the reader how to turn himself or herself into a sign of distinction and a valuable employee - in short, a brand name.

The Brand You50 (Reinventing Work)

Fifty Ways to Transform Yourself from an "Employee" into a Brand That Shouts Distinction, Commitment, and Passion!

$33.00

  • Hardcover

    224 pages

  • Release Date

    5 November 1999

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Summary

Michael Goldhaber, writing in Wired, said, “If there is nothing very special about your work, no matter how hard you apply yourself you won’t get noticed and that increasingly means you won’t get paid much either. In times past you could be obscure yet secure – now that’s much harder.“Again- the white collar job as now configured is doomed. Soon. (“Downsizing” in the nineties will look like small change.) So what’s the trick? There’s only one- distinction. Or as we call it, turning yourself i…

Book Details

ISBN-13:9780375407727
ISBN-10:0375407723
Author:Tom Peters
Publisher:Alfred A. Knopf
Imprint:Alfred A. Knopf
Format:Hardcover
Number of Pages:224
Edition:1st
Release Date:5 November 1999
Weight:254g
Dimensions:178mm x 109mm x 20mm
Series:Reinventing Work Series
About The Author

Tom Peters

TOM PETERS continues to be in constant demand for lectures and seminars. In addition to researching and writing his books, he travels more widely than ever to monitor and observe the business environmentworldwide. The founder of the Tom Peters Group in Palo Alto, California, he lives mostly on American Airlines, or with his family on a farm in Vermont or an island off the Massachusetts coast.

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