Shift
Inside Nissan's Historic Revival
$39.15
- Paperback
256 pages
- Release Date
15 July 2006
Summary
Now in paperback, Nissan CEO Carlos Ghosn recounts how he turned the failing Japanese automobile company around and made it the most profitable automobile manufacturer in the world.In Shift, Carlos Ghosn, the brilliant, audacious, and widely admired CEO of Nissan, recounts how he took the reins of the nearly bankrupt Japanese automotive company and achieved one of the most remarkable turnarounds in automotive-and corporate-history.When Carlos Ghosn (pronounced like “phone”) was named COO of N…
Book Details
| ISBN-13: | 9780385512916 |
|---|---|
| ISBN-10: | 0385512910 |
| Author: | Carlos Ghosn |
| Publisher: | Broadway Books (A Division of Bantam Doubleday Dell Publishing Group Inc) |
| Imprint: | Broadway Books (A Division of Bantam Doubleday Del |
| Format: | Paperback |
| Number of Pages: | 256 |
| Release Date: | 15 July 2006 |
| Weight: | 237g |
| Dimensions: | 210mm x 140mm x 14mm |
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What They're Saying
Critics Review
“If you want to grasp how Nissan rediscovered itself, Shift is the ticket … The kind of company Ghosn likes to run is well presented here.” —The Boston Globe
“A trove of practical advice to executives who … find themselves in unfamiliar business cultures with different rules of engagement – and not much time to sort things out.”
—BusinessWeek
About The Author
Carlos Ghosn
CARLOS GHOSN joined Nissan as COO in June 1999, became president a year later, and in 2001 assumed the position of president and CEO. Born in Brazil to Lebanese immigrants, he was educated in France, where he earned engineering degrees from cole Polytechnique and cole des Mines de Paris. He was chief operating officer of Michelin in Brazil before becoming COO of Renault and then taking over the reins of Nissan. In the spring of 2005, Ghosn will become the CEO of Nissan’s parent company, Renault, while continuing as CEO of Nissan.
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