We Don't Need Permission

Eric’s advice will help change all our futures for good. * Sir Lenny Henry *
Do business better. It is incumbent on business leaders to use our advantage and our power for positive impact and Eric explains brilliantly the difference that we can make. It turns out it is easy to do - so the choice of whether to make that difference is ours. * Alex Mahon, Chief Executive, Channel 4 *
Whether you’re already working in the world of business or a beginner starting out with a good idea, We Don’t Need Permission is invaluable. It’s a disruptive, solution-driven path toward a level playing field and Black empowerment. The book removes the first obstacle with its title. An important read. * Adrian Lester *
With one in two Black British families living below the poverty line today, Eric’s book is the generational game-changer we need. * David Harewood, author of Maybe I Don’t Belong Here *
This book is a manifesto for much needed radical and overdue change. It provides timely and necessary perspectives from one of today’s most important voices in the ongoing fight for social justice. Collins’s book is a must-read for all those inside and outside our community wishing to understand a Black British perspective as well as the imperative for change. * Ric Lewis, founder and Chairman of Tristan Capital Partners *
Diverse entrepreneurs worldwide have the great privilege of tapping into Eric Collins’ VC, tech, business, and media prowess with We Don’t Need Permission. As someone who has faced the very system that Collins breaks down in the book, I can say with confidence that his razor-sharp lessons for under-represented entrepreneurs paired with his burning passion for advancing communities of colour, manifest in a recipe for unapologetic success. * Kathryn Finney, author of Build the Damn Thing *
Eric expands our vision to see how Black innovators, entrepreneurs, and business owners have changed the world, and gives us a powerful plan to realize a better future for everyone. * Greg Hoffman, author of Emotion by Design and former Nike CMO *
Finally, there is an author who is emphatically saying that we don’t need permission to succeed. This book demonstrates that there are no limits. Collins’ writing concisely breaks down what are often regarded as insurmountable barriers to contributing to, and positively impacting, our world. Collins convincingly argues that we possess all the aptitude, experience and resources needed to leverage business tools to achieve equality. The book’s lessons are applicable to everyone in a big rush to change the world or themselves. Having worked with Eric on Channel 4’s The Money Maker, I know he is the right person at the right time to write this book. * Rob Pierre, CEO and founder of Jellyfish *
Eric Collins set himself on a unique career path to become one of the most influential figures in Britain’s Black and minority community. We Don’t Need Permission turns Collins’ wonderful story, and a good bit of hard-nosed realism, into a programme for collective empowerment and racial change. * Professor Kenneth Mack, Lawrence D. Biele Professor of Law, Harvard *

Eric Collins is the co-founder and CEO of Impact X Capital Partners, a venture capital firm investing in under-represented entrepreneurs in the UK and Europe. Eric is also a serial entrepreneur and technology executive who has worked with numerous innovative companies and invests in fast-growth businesses helping Black and female entrepreneurs get the jump start they need.

In 2011, shortly before making London his home, Eric was appointed by President Obama to the Small Business Administration’s Council on Underserved Communities. Since then, the FT has placed Eric among the UK’s top 100 BAME leaders in technology and he has been included in The Power List as one of the most influential Black people in Britain. Eric has also appeared on Radio 4 and Sky News and in the FT, Fortune, Forbes, Bloomberg, Guardian, The Times and Sunday Times and hosts Channel 4’s award-winning business reality series, The Money Maker.

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