The Magic Cup by Howard Behar - ISBN: 9781455538980
Paperback
Can a CEO’s quest save his iconic company’s soul?

The Magic Cup

A Business Parable About a Leader, a Team, and the Power of Putting People and Values First

  • Paperback

    144 pages

  • Release Date

    30 May 2017

Summary

Vince Steadfast is the newly named CEO of the iconic glassworks manufacturer, Verity Glassworks. The firm’s artistic glory days are in the past and recent management and financial turmoil have thrown the company’s future in jeopardy. The task for Steadfast is to keep his bearings, confront his fears and weaknesses and complete a quest for the very soul of the company. Along the way, Steadfast encounters a motley but talented group of employees - from a mysterious elevator operator to the comp…

Book Details

ISBN-13:9781455538980
ISBN-10:1455538981
Author:Howard Behar
Publisher:Little, Brown & Company
Imprint:Center Street
Format:Paperback
Number of Pages:144
Release Date:30 May 2017
Weight:118g
Dimensions:189mm x 130mm x 11mm
About The Author

Howard Behar

Howard Behar is a renowned business leader, author, speaker, and mentor. He served as President of Starbucks for twenty-one years and became the founding President of Starbucks International, opening the very first store outside North America. He lives in Seattle, Washington with his wife Lynn, where he is able to spend time with his children and grandchildren.

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