Shoemaker
The Untold Story of the British Family Firm That Became a Global Brand
$23.27
- Paperback
320 pages
- Release Date
28 July 2021
Summary
Since the late 19th century, the Foster family had been hand-making running shoes, supplying the likes of Eric Liddell and Harold Abrahams—later immortalised in the film Chariots of Fire—as well as providing boots to most Football League clubs. But a family feud between Foster’s father and uncle about the direction of their business led to Joe and his brother Jeff setting up a new company, inspired by the success of Adidas and Puma, and so Reebok was born.
At first, money was…
Book Details
| ISBN-13: | 9781471194047 |
|---|---|
| ISBN-10: | 1471194043 |
| Author: | Joe Foster |
| Publisher: | Simon & Schuster Ltd |
| Imprint: | Simon & Schuster Ltd |
| Format: | Paperback |
| Number of Pages: | 320 |
| Release Date: | 28 July 2021 |
| Weight: | 350g |
| Dimensions: | 130mm x 198mm x 495mm |
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Joe Foster
Joe Foster was born in Bolton, Lancashire, in 1935 and with his brother founded the sports shoe manufacturer Reebok in the late 1950s, which went on to become one of the biggest sports brands in the world by the late 1980s, rivalling Nike and Adidas. He remains a global ambassador for the company.
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