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How to design your business for perpetual success - THE SUNDAY TIMES BUSINESS BESTSELLER
- Hardcover
256 pages
- Release Date
10 April 2018
Summary
In a hectic business environment where it is estimated that half of the decisions CEOs make turn out to be wrong, the stark reality is that it has never been harder to see what’s happening around us, interpret information efficiently and develop strategies that are executed in a successful way. This is partly down to the speed of change and also down to the mindset about change that is common amongst large and small companies. To them, change is seen as the enemy.
This book proposes a…
Book Details
| ISBN-13: | 9781473665583 |
|---|---|
| ISBN-10: | 1473665582 |
| Author: | Jonathan MacDonald |
| Publisher: | John Murray Press |
| Imprint: | John Murray Business |
| Format: | Hardcover |
| Number of Pages: | 256 |
| Release Date: | 10 April 2018 |
| Weight: | 460g |
| Dimensions: | 156mm x 238mm x 30mm |
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Critics Review
PRAISE FOR JONATHAN MACDONALD - -
You have an absolute world class, unique talent combining vision, strategy and challenge which, based on your lovely sense of humour, is incredibly effective to open minds. Thank you.Having Jonathan as a keynote speaker at our event turned out to be a recipe for success. He challenged, inspired and entertained the audience with his strong message, relevant industry examples and anecdotal quotes and stories. Jonathan’s speaking style and message fitted in perfectly with the theme and atmosphere of the event.Jonathan MacDonald’s book is not a predictive text of that next wave of change. It is an intellectual and analytical method for preparedness - a route map for those who will embrace change, peppered with illustrations of the painful lessons of those who resisted it.About The Author
Jonathan MacDonald
Jonathan MacDonald is the founder of the Thought Expansion Network and an internationally renowned speaker. He has worked with companies including Google, Apple, P&G, Unilever, Nestle, Microsoft and IKEA to challenge their thinking and provide new perspectives and avenues of thought, particularly on the topics of disruptive innovation, future trends and how to use change to fuel outstanding business and personal success.
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