The Big Enough Company: How Women Can Build Great Businesses and Happier Lives
How Women Can Build Great Businesses and Happier Lives
$43.33
- Paperback
276 pages
- Release Date
21 August 2013
Summary
Most of the accepted wisdom on how to build a small business advocates a one-size-fits-all approach. So-called experts - and sometimes just well-meaning friends - urge business owners to grow fast, be more profitable, and imitate other succesful start-ups. But too often, owners sacrifice their personal satisfaction in order to conform to unnecessary (and often unworkable) standards. Adelaide Lancaster and Amy Abrams have seen this problem for years when working with female business owners like themselves. Drawing on the true stories of one hundred entrepreneurs, Lancaster and Abrams guide readers through the principles that really matter when you work for yourself. They empower entrepreneurs to take charge of their businesses in a way that will help them succeed on their own terms. ‘The Big Enough Company is loaded with invaluable tips, sound advice, hard-earned lessons, inspiring stories, and cautionary tales for women seeking to build a business they will love - and for men who want to know what’s missing from traditional approaches to entrepreneurship.’ Bo Burlingham, author of Small Giants ‘They advocate savvy business solutions that would likely be anathema in the male-dominated corporate arena - e.g., sharing, cooperation, even friendship. Smashing the corporate paradigm is possible, and it never looked so rewarding and fun.’ Kirkus Reviews ‘Reading this book is like spending the day with a hundred inspirational women in one room.’ Ellen Diamant, cofounder of Skip Hop, Inc.
Book Details
| ISBN-13: | 9781591845607 |
|---|---|
| ISBN-10: | 1591845602 |
| Author: | Adelaide Lancaster, Amy Abrams |
| Publisher: | Portfolio |
| Imprint: | Portfolio |
| Format: | Paperback |
| Number of Pages: | 276 |
| Release Date: | 21 August 2013 |
| Weight: | 204g |
| Dimensions: | 23mm x 135mm x 213mm |
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Critics Review
“I wish I had this book when I first became an ‘auntrepreneur!’ What a bevy of inspiration this book is. It goes straight to the top of my list of recommendations for any woman ready to live her dream by starting her own business-of any size.” - Melanie Notkin, Founder, Savvy Auntie and author of “Savvy Auntie: The Ultim “Today more and more women are choosing entrepreneurship as a path to express their creativity and make money, but also as a way to manage their unique work+life “fit.” “The Big Enough Company” lays out a clear roadmap for success as you define it, personally and professionally. Whether starting of your business, or taking it to the next level, this book will give you answers. I”ve been running my consulting business for more than 12 years, and it helped me!”
—Cali Williams Yost, CEO of the Flex+Strategy Group/Work+Life Fit Inc. and auth “In a day and age where too many so-called experts tout hyper-inflated “success” tips and “guaranteed” growth strategies ad nausea, this book serves as both a reality check and a breath of fresh air.”
—Scott Gerber, Author of”Never Get a “Real” Job”, Founder of the Young En “I wish I had this book when I first became an “auntrepreneur!” What a bevy of inspiration this book is. It goes straight to the top of my list of recommendations for any woman ready to live her dream by starting her own business-of any size.”
—Melanie Notkin, Founder, Savvy Auntie and author of” “Great work is an important element for a happy life, and The Big Enough Company gives smart, accessible guidance about how entrepreneurs can shape their work lives to build a sense of control, success, purpose-and happiness.”
—Gretchen Rubin, author of”The Happiness Project” ““The Big Enough Company” is loaded with invaluable tips, sound advice, hard-earned lessons, inspiring stories, and cautionary tales for women seeking to build a business they will love-and for men who want to know what”s missing from traditional approaches to entrepreneurship. In the land of business books, it”s a breath of fresh air.”
—Bo Burlingham, editor-at-large of Inc. magazine and author of” “Reading this book is like spending the day with 100 inspirational women in one room. The Big Enough Company is an invaluable resource that will have entrepreneurs at any level shouting “Yes I can!””
—Ellen Diamant, co-founder, Skip Hop, Inc.
Adelaide Lancaster
Amy Abrams and Adelaide Lancaster are the founders of In Good Company, a collaborative workspace for women business owners in New York City. In addition to their entrepreneurial ventures, they also work as consultants and career advisers, and their work has been featured in “The New York Times” and on MSNBC. Visit ingoodcompany.com.
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