Shortcut Your Startup: Ten Ways to Speed Up Entrepreneurial Success

Owning a business is a gladiator’s game and in today’s modern economy, success requires both the mindset and strategies embodied by Courtney and Carter Reum. They have generously pulled back the curtain to reveal the tools and tactics that many of the most successful startups use to disrupt, scale and succeed. – Tony Robbins, bestselling author of Awaken the Giant WithinCourtney and Carter started out in investment banking, an industry historically known for burnout. In becoming entrepreneurs, the brothers have learned that stress and burnout are not badges of honor, but rather hindrances to long-term success. Shortcut Your Startup shows you how to launch a sustainable startup so that both you and your business can thrive. – Arianna HuffingtonIn Shortcut Your Startup, Carter and Courtney echo what we increasingly know to be true: entrepreneurial success isn’t about pedigree and popularity but about pounding the pavement, taking smart risks and trusting your instincts. – Sophia Amoruso, bestselling author of #GirlbossThe Internet’s Third Wave is upon us. Shortcut Your Startup is a helpful guide for entrepreneurs who want to lead the way. – Steve Case, co-founder and CEO of AOLWhat makes this book great is that it is both practical and personal. Sharing their life and business lessons openly is a gift to all us entrepreneurs. Thank you Courtney and Carter! – Blake Mycoskie, Founder & CEO of TOMS ShoesCultivating relationships is one of the keys to business success. In Shortcut Your Startup, Courtney and Carter share the best insights from their own ventures as well as what they’ve learned through their vast network. – Keith Ferrazzi, author of Never Eat AloneShortcut Your Startup is the handbook for the future founders of the world’s culturally relevant brands. It is hands down a must-read for consumer products entrepreneurs and anyone thinking of starting a business in today’s media and technology-driven landscape. – Troy Carter, Global Head of Creator Services at SpotifyWant to be an entrepreneur? You Sure? Here is a great test-checklist-guide from two great startup gurus who have been there and done that … – Professor Juan Enríquez, Harvard Business SchoolAccording to the book Shortcut Your Startup by Messrs Courtney and Carter Reum, new technology means that the time it takes for an entrepreneur to become phenomenally rich has never been quicker. And they should know … Shortcut Your Startup draws directly from the experience of the Reum brothers and provides new insights that they call “startup switch-ups” – hacks that will help your new business become the next big thing. * Mr Porter *If you’re trying to help a fledgling business grow Shortcut Your Startupby Courtney and Carter Reum seems a particularly apt place to begin. * People Management *

Courtney and Carter Reum are entrepreneurs, investors, and former Goldman Sachs investment bankers. After co-founding and successfully selling VEEV Spirits, Courtney and Carter started M13, an investing platform specializing in scaling consumer-centric brands. Together they have invested in companies ranging from Lyft to Pinterest to SpaceX. They currently live in Los Angeles, where they run day-to-day operations at M13.

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