Rocket Fuel
The One Essential Combination That Will Get You More of What You Want from Your Business
$34.25
- Paperback
208 pages
- Release Date
4 December 2016
Summary
Discover the vital relationship that will take your company from “What’s next?” to “We have liftoff!”
Visionaries have groundbreaking ideas. Integrators make those ideas a reality. This explosive combination is the key to getting everything you want out of your business. It worked for Disney. It worked for McDonald’s. It worked for Ford. It can work for you.
From the author of the bestselling Traction, Rocket Fuel details the integral roles o…
Book Details
| ISBN-13: | 9781942952312 |
|---|---|
| ISBN-10: | 1942952317 |
| Author: | Gino Wickman, Mark C. Winters |
| Publisher: | BenBella Books |
| Imprint: | BenBella Books |
| Format: | Paperback |
| Number of Pages: | 208 |
| Release Date: | 4 December 2016 |
| Weight: | 221g |
| Dimensions: | 13mm x 140mm x 208mm |

Critics Review
“
””Rocket Fuel is a powerful model for freeing up entrepreneurial visionaries to do what they do best. Gino and Mark provide a practical gameplan for building an organization that perfectly combines vision and integration.“”
—Dan Sullivan, President and Founder of Strategic Coach®
”“In this brilliant book, Gino Wickman and Mark C. Winters explain the vital importance of having both a visionary and an integrator—and show how that relationship can provide the ‘rocket fuel’ your company needs to achieve its full potential.””
—Bo Burlingham, Editor-at-Large of Inc. magazine and author of Small Giants and Finish Big: How Great Entrepreneurs Exit Their Companies on Top
“
Gino Wickman
Gino Wickman
Gino Wickman is the bestselling author of Traction and has a passion for helping people achieve their business goals. He created the Entrepreneurial Operating System® (EOS), a framework designed to help leaders run better businesses, gain control, improve life balance, and achieve traction as a unified team. Wickman is also the founder of EOS Worldwide, an organization of certified EOS Implementers dedicated to helping businesses experience the benefits of EOS. He also conducts workshops and delivers keynote addresses.
Mark C. Winters
Mark C. Winters is a seasoned entrepreneur with over 30 years of leadership experience, encompassing startups to global enterprises such as Procter & Gamble and British Petroleum. This diverse background allows him to apply successful patterns across various business contexts, from large-scale operations to startup ventures. Winters is the co-author of the acclaimed book Rocket Fuel and the Founder/Visionary of Rocket Fuel University. His work in this entrepreneurial leadership structure has significantly impacted thousands of businesses.
As an Expert EOS Implementer, Mark has led over 900 full-day EOS workshops, guiding leadership teams towards clarity and speed. His extensive experience includes founding, acquiring, divesting, and selling 14 companies, notably achieving a 100x cash return on one venture in under three years. He has been recognized as a Tech Titan finalist and received “40 Under Forty” honors from the Business Journal in both Milwaukee and Dallas. Mark is also passionate about leveraging technology and systems to enhance human and athletic performance, with expertise in pattern recognition and scoring methodologies. His commitment to advancing entrepreneurial leadership and his involvement in the EOS community establish him as a respected figure in his field.
Returns
This item is eligible for free returns within 30 days of delivery. See our returns policy for further details.



