Branded Protest
The Power of Branding and its Influence on Protest Movements
$61.78
- Paperback
208 pages
- Release Date
15 May 2020
Summary
Many of the most successful and recognizable protest movements in the world make use of branding techniques, even when they simultaneously reject the general concepts of branding. Branded Protest dives into this antithesis. It researches the power of branding and the influence it has on current protest movements and gives iconic examples of unique branding-efforts that support protests. We are all exposed to branding: from a torn sheet of cardboard scrawled with handwriting to slick corporate…
Book Details
| ISBN-13: | 9789063695415 |
|---|---|
| ISBN-10: | 9063695411 |
| Author: | Ingeborg Bloem, Klaus Kempenaars |
| Publisher: | BIS Publishers B.V. |
| Imprint: | BIS Publishers B.V. |
| Format: | Paperback |
| Number of Pages: | 208 |
| Release Date: | 15 May 2020 |
| Weight: | 300g |
| Dimensions: | 270mm x 180mm |
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About The Author
Ingeborg Bloem
Ingeborg Bloem is a co-founder of xSITE with a studio in Amsterdam. She is a cross-media creative director and designer with broad experience in the development of brand and communication projects.Klaus Kempenaars is a co-founder of xSITE with a studio in New York. Specializing in branding experiences, Kempenaars has collaborated with international companies with various scopes and focuses.
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