The First Decade by Vivy Yusof - ISBN: 9789815058802
Hardcover
From blog to nine-figure fashion empire, secrets revealed.

The First Decade

My Journey from Blogger to Entrepreneur

$29.59

  • Hardcover

    224 pages

  • Release Date

    31 January 2023

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Summary

Not your typical business-autobiography - ‘I’ve made it in life’ book.

At the age of thirty-four, I’ve built a nine-figure fashion company, garnered 1.8 million followers on Instagram and managed to squeeze in time to get married and give birth to not one, but four children. And it all started from a blog.

Perfect for young entrepreneurs, this book shares the secrets of my entrepreneurial journey so far - from starting a business with my boyfriend (telling my dad sure was fun)…

Book Details

ISBN-13:9789815058802
ISBN-10:9815058800
Author:Vivy Yusof
Publisher:Penguin Random House SEA
Imprint:Penguin Random House SEA
Format:Hardcover
Number of Pages:224
Release Date:31 January 2023
Weight:490g
Dimensions:240mm x 152mm x 24mm
About The Author

Vivy Yusof

Vivy Yusof started blogging about random things and a decade later, has a fashion empire. She co-founded the FashionValet Group in 2010 with her boyfriend and has grown the multi-million dollar company into household names in her country, Malaysia. Her brand dUCk is the largest modest fashion brand in Asia and was the first to collaborate with international brands like Disney, Mattel, Sephora amongst many others. Thing went so well that she decided to marry that boyfriend. They now have four kids together and are still in disbelief.

A law graduate from London School of Economics, Vivy would have much preferred if she learned software engineering instead. She has been an A-student all her life, and even took her SPM and A-Levels simultaneously, something she would never recommend to others.

Vivy Yusof has 1.8 million people following her on Instagram and 247,000 people subscribing to her YouTube channel. She’s not sure why, but she’s ok with it. She has been featured in many local and international publications like Business of Fashion, The New York Times and Forbes. She was also named as one of ‘Forbes 30 Under 30’, and selected as a Young Global Leader by World Economic Forum. Her parents still tell people about that.

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