The AI-Native Boutique Firm

“Greg puts a new spin on AI and its potential. Greg’s book is an easy read that reminds us that new technology can unlock both business and industry transformation. The AI-Native Boutique Firm helps answer some of the most important questions that have emerged over the past year: how can we use AI to deliver better expertise and value to clients while empowering employees and accelerating firm growth? An absolute must-read.”
— Teoman R. Ozsan
Managing Partner, Renaissance Strategic Advisors

“Greg Alexander is the expert at building boutique consulting firms. When he has something to say, founders listen. The AI-Native Boutique Firm explains why the next generation of winners will redesign how expertise is delivered, monetized, and scaled. A must-read for any boutique founder building for the future.”
— Tyler Anderson
CEO, Disruptive Edge & Aucctus AI

“Greg Alexander has written the book every boutique professional services founder needs right now. The AI-Native Boutique Firm is not another commentary on AI tools. It is a practical operating model for how firms must rethink leverage, delivery, leadership, and enterprise value when services increasingly become software. As someone who works every day with executives on cybersecurity, technology, risk, and transformation, I found Greg’s latest body of work both timely and deeply clarifying. He cuts through the noise and shows founders that the real opportunity is not simply to adopt AI, but to redesign the firm around it. This is an important, practical, and highly relevant guide for leaders who want to build firms that are more scalable, more valuable, and less dependent on heroic individual effort. An outstanding contribution from Greg.”
— Don Goldstein
CISO, 5Q

“Greg’s passion and commitment to the world of boutique professional services firms are second to none. By inspiring, pushing, and challenging every reader in this latest book, he again proves he’s at the tip of the spear, here for our market’s most aspirational leaders.”
— Ben Edwards
VP of Consulting, Sales & Partnerships, CMap Software

“The AI-Native Boutique Firm is a must-read, not only for ProServ founders and operators, but also the investors who back them. As a private equity investor in founder-owned professional services, investing in this unprecedented age of AI, I see our work in exactly Greg’s terms: partnering with founders and operators to AI-enable their firms, grow and build them into genuinely transferable assets, and ultimately steward them to an even more successful exit. Greg has written the value creation playbook for the next era of professional services.”
— Lee Minkoff
Managing Director, Renovus Capital Partners

“Alexander gives us a road map for how to transform and capture the true opportunity that AI presents the boutique firm. Bring a notetaker when you open this book. You will want to make sure you highlight lessons and create actions.”
— Luke Johnson
CEO, Katalyst

GREG ALEXANDER

Greg Alexander is the creator of “The Three Eras of Professional Services” and founder of Collective 54, the premier community for founders of boutique professional services firms. He built and sold his own firm, SBI, for \(162 million and has since helped founders generate more than \)5 billion in equity value by redesigning how firms are built, scaled, and exited. He lives in Jackson, Wyoming.

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