The Right Place

“Enormously ambitious, wide-ranging and filled with insights. A marvellous and impressive book that makes you re-think how and why businesses thrive (and fail).”
Peter Frankopan, Professor of Global History at Oxford University, author of The Silk Roads

“There is no silver bullet for competitiveness. Many books promise quick fixes, but the wisdom in this new book by Arturo Bris is taking an ecosystem approach. This is the holistic roadmap emerging markets need to catch the next waves of productivity and globalization.”
Dr. Parag Khanna, managing partner of FutureMap and author of Connectography

“This book by Arturo Bris, brings together the insights of the IMD World Competitiveness Centre over thirty years, as well as his personal travel and research in the last six years in Asia, the Middle East, Europe and Latin America, to understand why corporations achieve success and perform the way they do. Bris covers a broad terrain, highlighting not just corporate strategies but largersocietal inputs such as education and government strategies which are crucial to competitiveness. A useful comparative blueprint for corporations and countries who wish to achieve the same success as the best in the world.”
Chan Heng Chee, Ambassador-at Large and Chair of the Lee Kuan Yew Centre for Innovative Cities, Singapore University of Technology and Design.

“Arturo Bris is the superstar of country competitiveness. Over the years we have enjoyed his annual reports and rankings on the competetiveness of nations around the globe. In this seminal book he shows us why it matters for business. A warm recommendation to anyone interested in decion-making beyond the state and survival strategies of companies.”
Alexander Stubb, Professor and Director at the European University Institute, Former Prime Minister of Finland

“Enormously ambitious, wide-ranging and filled with insights. A marvellous and impressive book that makes you re-think how and why businesses thrive (and fail).”
Peter Frankopan, Professor of Global History at Oxford University, author of The Silk Roads

“There is no silver bullet for competitiveness. Many books promise quick fixes, but the wisdom in this new book by Arturo Bris is taking an ecosystem approach. This is the holistic roadmap emerging markets need to catch the next waves of productivity and globalization.”
Dr. Parag Khanna, managing partner of FutureMap and author of Connectography

“This book by Arturo Bris, brings together the insights of the IMD World Competitiveness Centre over thirty years, as well as his personal travel and research in the last six years in Asia, the Middle East, Europe and Latin America, to understand why corporations achieve success and perform the way they do. Bris covers a broad terrain, highlighting not just corporate strategies but largersocietal inputs such as education and government strategies which are crucial to competitiveness. A useful comparative blueprint for corporations and countries who wish to achieve the same success as the best in the world.”
Chan Heng Chee, Ambassador-at Large and Chair of the Lee Kuan Yew Centre for Innovative Cities, Singapore University of Technology and Design.

“Arturo Bris is the superstar of country competitiveness. Over the years we have enjoyed his annual reports and rankings on the competitiveness of nations around the globe. In this seminal book he shows us why it matters for business. A warm recommendation to anyone interested in decision-making beyond the state and survival strategies of companies.”
Alexander Stubb, Professor and Director at the European University Institute, Former Prime Minister of Finland

Arturo Bris is professor of finance at IMD and the director of the world-renowned IMD World Competitiveness Center. He works with governments all over the world assessing, measuring, and managing the competitiveness of countries. He was previously an associate professor at the Yale School of Management and is a member of the advisory board of the Wealth Management Institute in Singapore and of the Strategic Board of Debiopharm. He regularly speaks at events and conferences in Asia, Europe, the Middle East, and Latin America. He has had articles published in the Journal of Finance, Journal of Financial Economics, and also in the Financial Times, Wall Street Journal, Straits Times, and Handelsblatt among many others.

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