
From Bombay to Bollywood
The Making of a Global Media Industry
$71.02
- Paperback
266 pages
- Release Date
23 July 2013
Summary
From Bombay to Bollywood analyzes the transformation of the national film industry in Bombay into a transnational and multi-media cultural enterprise, which has come to be known as Bollywood. Combining ethnographic, institutional, and textual analyses, Aswin Punathambekar explores how relations between state institutions, the Indian diaspora, circuits of capital, and new media technologies and industries have reconfigured the Bombay-based industry’s geographic reach. Providing in-depth acc…
Book Details
| ISBN-13: | 9780814729496 |
|---|---|
| ISBN-10: | 0814729495 |
| Author: | Aswin Punathambekar |
| Publisher: | New York University Press |
| Imprint: | New York University Press |
| Format: | Paperback |
| Number of Pages: | 266 |
| Release Date: | 23 July 2013 |
| Weight: | 395g |
| Dimensions: | 152mm x 229mm |
| Series: | Postmillennial Pop |

Critics Review
“From Bombay to Bollywood is a truly distinctive contribution to the field of global media studies. Punathambekar’s comparative and transnational approach examines the movement of people, capital, images, and ideas. An engrossing read.” Marwan Kraidy, author of Reality Television and Arab Politics: Contention in Public Life
Aswin Punathambekar
Aswin Punathambekar is Associate Professor of Media Studies at the University of Virginia. He is the author of From Bombay to Bollywood: The Making of a Global Media Industry (2013), co-author of Media Industry Studies (2020), and co-editor of Global Bollywood (2008), Television at Large in South Asia ( 2013), and Global Digital Cultures: Perspectives from South Asia (2019).
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