Persuasion, 4th Edition by James Borg - ISBN: 9781292336763
Paperback

Persuasion, 4th Edition

The art of influencing people

$27.47

  • Paperback

    320 pages

  • Release Date

    14 November 2019

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Summary

It pays to be persuasive.

From senior managers to new-starters in business; at home, in the office and in the boardroom the ability to confidently motivate, influence and convince others offers a competitive edge that can really set you apart and help you get what you want.

Learn the power of words; how to be an effective listener; how to develop and enhance your memory; how to control the attention of others and how to read body language and other non-verb…

Book Details

ISBN-13:9781292336763
ISBN-10:1292336765
Author:James Borg
Publisher:Pearson Education Limited
Imprint:Pearson Business
Format:Paperback
Number of Pages:320
Edition:4th
Release Date:14 November 2019
Weight:345g
Dimensions:200mm x 130mm x 10mm
What They're Saying

Critics Review

‘Persuaded? We were. Buy it.’ Management Today magazine

‘This is a handy readable guide … The author persuaded me to review this book. Damn, he is good.’ Jeremy Vine, The Times

‘This book is spot-on and should be a must read.’ The Daily Telegraph

About The Author

James Borg

James Borg is a business consultant and coach andalso conducts personal development and business skills workshops coveringmemory improvement, persuasion, body language awareness and ‘mind control’. Heappears on BBC radio and contributes to national newspapers and magazines onthe subject of consumer affairs, body language and business and communicationskills. In 2009 he was chosen as a Harvard Business Review contributor. He isthe author of the ‘trilogy’ comprising of the Number 1international bestsellerPersuasion, the award-winning bestseller Body Language and Mind Power whichhave all been translated into multiple languages across the globe.

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