Win from Within

In Win from Within, James Heskett guides readers through the ways and means of effective, lasting change to organizational culture. By examining leading companies, he illustrates not just the qualitative but also the quantitative effects of excellent culture on business strategy. A fantastic read. – Steve Odland, president and CEO, The Conference BoardCulture is an essential component of success, and for decades Heskett has done not only the research but also the quantification and codification of cultures that win. In this book, he provides a roadmap to “win from within.” He relays evidence that culture provides the foundation of success in rapidly changing markets and industries, taking a long view of winning with a clear awareness of the short and long game of sustainable cultures. – Patricia Asp, founder and principal, ASPireHeskett’s academic approach and writing style will provide academics, thinkers, and leaders with new insights into the art and science of how culture makes a difference in business, good or bad. He is the right author for this timely topic. – Arkadi Kuhlmann, founder of ING DIRECT and coauthor of The Orange Code[James L. Heskett’s] new book, Win from Within, is a master class in building culture. * strategy + business *Successfully ties together the issue of employee engagement and the role of culture in driving performance and leading to competitive advantage. * Choice *

James Heskett is UPS Foundation Professor Emeritus at Harvard Business School, where he was previously faculty chair of the MBA program. His many books include Corporate Culture and Performance (1992), with John Kotter, and The Culture Cycle: How to Shape the Unseen Force That Transforms Performance (2012). Heskett has served as a board member for many for-profit and nonprofit organizations and has been a consultant for a range of prominent companies.

John Kotter is Konosuke Matsushita Professor of Leadership Emeritus at the Harvard Business School and executive chairman of Kotter International.

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