Be. More. BrewDog.
$23.80
- Hardcover
128 pages
- Release Date
7 January 2020
Summary
Rip up the rule book the BrewDog way!
Iconic, controversial, and hugely colourful, BrewDog has never done business the way other companies do. This snappy staff manual, written by co-founder James Watt, reveals how it thinks, works and makes some of the best loved craft beers in the world like Punk IPA and Tactical Nuclear Penguin.
Founded by two men and a dog, its groundbreaking business model - crowdfunded by ‘Equity Punks’ - has attracted admiring glances from many establis…
Book Details
| ISBN-13: | 9781529106855 |
|---|---|
| ISBN-10: | 1529106850 |
| Author: | James Watt |
| Publisher: | Ebury Publishing |
| Imprint: | Ebury Press |
| Format: | Hardcover |
| Number of Pages: | 128 |
| Release Date: | 7 January 2020 |
| Weight: | 210g |
| Dimensions: | 13mm x 113mm x 158mm |
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James Watt
James Watt is an Aberdeenshire entrepreneur who co-founded the world-famous craft beer company, BrewDog, at just 24 years old with Martin Dickie. As captain of BrewDog, he switched seafaring on the North Atlantic to running a world-class brewery that regularly takes social media by storm and has a knack for controversy. James is no stranger to writing BrewDog books, having written Business for Punks: Break All the Rules - the BrewDog Way and co-written BrewDog: Craft Beer for the People.
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