Tricky Times

Jitske Kramer doesn’t simply describe the modern experience of burgeoning cultural change that is infected by tricksters and false prophets, she also offers sound advice for handling it all. In these times of relentless uncertainty, one thing is certain: we need this book. – Robert Cialdini, international bestselling author of Influence and Pre-Suasion
In a world where the ability to adapt is paramount, Kramer’s insights provide a valuable compass for anyone seeking to lead through the complexities of transformation – Erin Meyer, New York Times bestselling author of No Rules Rules and the Culture Map
Jitske Kramer offers a completely original, challenging, and practically useful take on change. Tricky Times has the power to transform you and your organisation. Approach with excitement! – Stuart Crainer and Des Dearlove, founders of Thinkers50, ‘the Oscars of management thinking’ * Financial Times *
The jury was impressed by the author’s ability to convey such a complex story in an engaging and accessible style. These days, everyone seems to be searching – and this book offers exactly the course in getting lost that we need. – Jury report Best Management Book of the Year 2025

JITSKE KRAMER travels all over the world to learn from traditional healers, leaders, surprising innovators and random passersby. She is a corporate anthropologist, an inspiring speaker, entrepreneur founder of HumanDimensions. In 2013 Jitske was chosen as Trainer of the Year. She is known for being the bestselling author of Tricky Times, Deep Democracy, Work has left the Building and co-author of The Corporate Tribe (2016 Management Book of the Year). She brings worldly knowledge and experiences back to the world of organizing, cooperation and leadership through challenging keynotes and masterclasses. To improve the strength and results of individuals and groups (and to make the world a more beautiful place).

She has the ambition to activate organizations to be wildly attractive to everyone and everything. In her stories, what is familiar gradually becomes strange. And what is strange becomes familiar. It is her quest to understand how we can build strong cultures, safe for diversity and ready for change. In her talks and books she shares her experience and research into these topics.

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