The Strategic Management of Information Systems, 4th Edition by Joe Peppard, Paperback, 9780470034675 | Buy online at The Nile
Paperback
A comprehensively updated revision of a book regarded by many as one the leading and authoritative titles for practitioners, academics and students in the domain of information systems and technology (IS/IT) strategy.
Save 4%

The Strategic Management of Information Systems, 4th Edition

Building a Digital Strategy

By:
RRP$124.94

$120.39

  • Paperback

    504 pages

  • Release Date

    8 April 2016

Check Delivery Options

Summary

  • A comprehensively updated revision of a book regarded by many as one the leading and authoritative titles for practitioners, academics and students in the domain of information systems and technology (IS/IT) strategy.
  • Presents a structured framework with tools, techniques and ways of thinking which provide a practical approach to building a digital strategy, expressed primarily in the language of business and management.
  • Brings together the implications of the significant advances in IT and the most useful current thinking, research, and experiences concerning the business impact and strategic opportunities created by IS/IT.
  • Peppard and Ward discuss the key questions that managers have to grapple with of where, when and how to invest in IS/IT, which is why a IS/IT (or digital) strategy is required.

Book Details

ISBN-13:9780470034675
ISBN-10:047003467X
Author:Joe Peppard, John Ward
Publisher:John Wiley & Sons Inc
Imprint:John Wiley & Sons Inc
Format:Paperback
Number of Pages:504
Edition:4th
Release Date:8 April 2016
Weight:885g
Dimensions:28mm x 188mm x 246mm
A-Format
B-Format
C-Format
The Strategic Management of Information Systems, 4th Edition by Joe Peppard - ISBN: 9780470034675
188 × 246 mm
A4
mm / in
You Can Find This Book In
About The Author

Joe Peppard

Joe Peppard and John Ward present a structured framework with tools, techniques and ways of thinking which provide a practical approach to building a digital strategy, expressed primarily in the language of business and management. This approach can be used by executives, managers and IS/IT professionals, working together, to combine their experience and skills to identify what can and needs to be done and how best to do it, so that IS/IT is managed strategically.

Returns

This item is eligible for free returns within 30 days of delivery. See our returns policy for further details.