Strategic Innovation Management, 1st Edition
$109.75
- Paperback
448 pages
- Release Date
14 March 2014
Summary
Innovative organizations grow twice as fast, both in employment and sales, as those that fail to innovate. The social benefits of innovation are even greater.
This first edition of Strategic Innovation Management is an exciting new addition to the established bestselling texts Managing Innovation and Innovation and Entrepreneurship written by Joe Tidd and John Bessant. Aimed at students taking courses in business studies and management, as w…
Book Details
| ISBN-13: | 9781118457238 |
|---|---|
| ISBN-10: | 1118457234 |
| Author: | Joe Tidd, John R. Bessant |
| Publisher: | John Wiley & Sons Inc |
| Imprint: | John Wiley & Sons Inc |
| Format: | Paperback |
| Number of Pages: | 448 |
| Edition: | 1st |
| Release Date: | 14 March 2014 |
| Weight: | 794g |
| Dimensions: | 20mm x 185mm x 234mm |
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Joe Tidd
Joe Tidd is Professor of Technology and Innovation Management at SPRU (Science and Technology Policy Research), University of Sussex, UK and visiting Professor at University College London.
John Bessant holds the Chair in Innovation and Entrepreneurship at Exeter University where he is also Research Director.
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