EDDIE JORDAN: FULL THROTTLE
Lessons from a Life of Motorsport, Money and Mischief
- Hardcover
464 pages
- Release Date
3 February 2026
Summary
‘A testament to the success of Eddie’s life’ DAMON HILL
Full Throttle is a high-octane guide to business, leadership and resilience - told through the extraordinary life and lessons of Formula One legend Eddie Jordan.
A maverick team boss and fearless entrepreneur, Eddie built Jordan Grand Prix from scratch, discovered world champions like Michael Schumacher, and turned bold risks into billion-pound successes. Along the way, he inspired everyone aroun…
Book Details
| ISBN-13: | 9781529450002 |
|---|---|
| ISBN-10: | 1529450004 |
| Author: | Keith O'Loughlin |
| Publisher: | Quercus Publishing |
| Imprint: | Quercus Publishing |
| Format: | Hardcover |
| Number of Pages: | 464 |
| Release Date: | 3 February 2026 |
| Weight: | 700g |
| Dimensions: | 236mm x 154mm x 42mm |
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About The Author
Keith O'Loughlin
Keith O’Loughlin is an entrepreneur, strategist, and storyteller whose career spans technology, sport, and investment. A long-time friend and business partner of Eddie Jordan, Keith worked closely with Eddie across a number of ventures and shared his instinctive belief in backing people, moving fast, and trusting energy over convention. A passionate cyclist, Keith spent many hours on the road with Eddie, where conversations ranged from life and business to mischief, ideas, and belief.
Keith is the founder of Everlough Group, an investment and operating platform built around creativity, resilience, and long-term thinking, and co-founded JKO Capital alongside Eddie Jordan. Following Eddie’s passing, Keith was a founding trustee of The Eddie Jordan Foundation, established together with Eddie’s wife Marie and his family to carry forward Eddie’s spirit of opportunity, mentorship, and belief in the next generation.
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