Paperback
This book is an introduction to Intercultural Communication (IC) that takes into account the much neglected dynamic paradigm of culture in the literature. It posits that culture is not static, context is the driving force for change, and individuals can develop a multicultural mind.

Intercultural Communication

An Interdisciplinary Approach: When Neurons, Genes, and Evolution Joined the Discourse

$91.72

  • Paperback

    376 pages

  • Release Date

    22 May 2017

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Summary

This book is an introduction to Intercultural Communication (IC) that takes into account the much neglected dynamic paradigm of culture in the literature. It posits that culture is not static, context is the driving force for change, and individuals can develop a multicultural mind.

It is also the first IC textbook in the field that incorporates insight from evolutionary biology and the newly emerging discipline of cultural neurosciences. Such an interdisciplinary approach provid…

Book Details

ISBN-13:9789462985414
ISBN-10:9462985413
Author:Mai Nguyen-Phuong-Mai
Publisher:Amsterdam University Press
Imprint:Amsterdam University Press
Format:Paperback
Number of Pages:376
Edition:3rd
Release Date:22 May 2017
Weight:640g
Dimensions:156mm x 234mm
A-Format
B-Format
C-Format
Intercultural Communication by Mai Nguyen-Phuong-Mai - ISBN: 9789462985414
156 × 234 mm
A4
mm / in
What They're Saying

Critics Review

“Hopefully this book is a harbinger of a new springtime for the intercultural field.”

Up-to-date, readable aha’s for professionals and students alike. Hopefully this book is a harbinger of a new springtime for the intercultural field.
Dr. George F. Simons, creator of diversophy®

If you want to gain interdisciplinary insight into intercultural communication, this is the book to read.
Dr. Roshni Kumari, co-founder of ELLTA

A fresh perspective on many well-known factors and models of culture.
Agata Szkiela, coach at Translating Culture®

About The Author

Mai Nguyen-Phuong-Mai

Dr. Mai Nguyen-Phuong-Mai is Associate Professor at Amsterdam School of International Business, The Netherlands. She also owns a training agency and freelances for diverse media channels. As a world citizen, she comes from the East, works in the West and lives everywhere in between.

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