AI in Digital Marketing
- Paperback
570 pages
- Release Date
22 July 2024
Summary
Unleashing AI: A Digital Marketing Revolution
This book presents a comprehensive and innovative exploration of the role of Artificial Intelligence (AI) in the digital marketing arena. It begins with historical context and fundamental AI principles, and subsequently, details AI’s applications across a spectrum of areas, including data analytics, content creation, customer targeting, Search Engine Optimization (SEO), Pay Per Click (PPC) advertising, Social Media Marketing (SMM), and E…
Book Details
| ISBN-13: | 9781501522543 |
|---|---|
| ISBN-10: | 150152254X |
| Author: | Maria Johnsen |
| Publisher: | De Gruyter |
| Imprint: | De Gruyter |
| Format: | Paperback |
| Number of Pages: | 570 |
| Release Date: | 22 July 2024 |
| Weight: | 800g |
| Dimensions: | 229mm x 152mm |
| Series: | MLI Generative AI Series |
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About The Author
Maria Johnsen
Maria Johnsen is recognized as a leading figure in the digital realm and ranked by Onalytica among the top digital marketing influencers worldwide. She has penned 60 books on various subjects including digital marketing, filmmaking, artificial intelligence, and blockchain.
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