Inspired, 2nd Edition
How to Create Tech Products Customers Love
$34.22
- Hardcover
368 pages
- Release Date
22 November 2017
Summary
Learn to design, build, and scale products consumers can’t get enough of
How do today’s most successful tech companies—Amazon, Google, Facebook, Netflix, Tesla—design, develop, and deploy the products that have earned the love of literally billions of people around the world? Perhaps surprisingly, they do it very differently than most tech companies. In INSPIRED, technology product management thought leader Marty Cagan provides readers with a master class in …
Book Details
| ISBN-13: | 9781119387503 |
|---|---|
| ISBN-10: | 1119387507 |
| Author: | Marty Cagan |
| Publisher: | John Wiley & Sons Inc |
| Imprint: | John Wiley & Sons Inc |
| Format: | Hardcover |
| Number of Pages: | 368 |
| Edition: | 2nd |
| Release Date: | 22 November 2017 |
| Weight: | 544g |
| Dimensions: | 33mm x 160mm x 231mm |
| Series: | Silicon Valley Product Group |
Marty Cagan
MARTY CAGAN is widely recognized as the primary thought leader for technology product management and is the founder of the Silicon Valley Product Group (SVPG). He served as an executive responsible for defining and building products for some of the most successful companies in the world, including Hewlett-Packard, Netscape Communications, and eBay.
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