Paperback
Unlock mental strength: science meets inspiring athletic feats in thrilling endurance tales.
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How Bad Do You Want It?

Mastering the Psychology of Mind Over Muscle

RRP$32.98

$25.99

  • Paperback

    304 pages

  • Release Date

    24 February 2016

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Summary

Drawing on cutting-edge scientific research, How Bad Do You Want It? suggests concrete habits and tactics we can use to cultivate our own mental strength, whilst providing thrilling accounts of some of the most inspiring and astonishing feats in sporting history.

In 2010 Sammy Wanjiru entered the Boston Marathon suffering from injuries to his knee and his lower back, a stomach virus that prevented him from training and a lifestyle that meant he spent more time in nightclubs t…

Book Details

ISBN-13:9781781315279
ISBN-10:1781315272
Author:Matt Fitzgerald
Publisher:Quarto Publishing PLC
Imprint:Aurum
Format:Paperback
Number of Pages:304
Release Date:24 February 2016
Weight:446g
About The Author

Matt Fitzgerald

Matt Fitzgerald is a certified sports nutritionist and the author of numerous books on running, triathlon, nutrition, and weight loss. His most recent books are Racing Weight Cookbook, Racing Weight Quick Start Guide, RUN: The Mind-Body Method of Running by Feel, Racing Weight, and The Runner s Diary. Matt is a regular contributor to Competitor, Men’s Fitness, Men’s Health, Outside, Runner’s World, Bicycling, Running Times, Women’s Running, and other sports and fitness publications. Fitzgerald is a featured coach on Training Peaks, Pear Sports, and Active.com. He is a certified sports nutritionist (CISSN) licensed by the International Society of Sports Nutrition. He lives and trains near San Francisco, California.

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