Not Invented Here
Cross-industry Innovation
$45.39
- Paperback
220 pages
- Release Date
1 July 2015
Summary
Where can a hospital apply principles from the airline sector? How can a car manufacturer use tools from the video game industry? What can an event organiser learn from the railways?
Cross-industry innovation is a clever way to jump-start your innovation efforts by drawing analogies and transferring approaches between contexts, beyond the borders of your own industry, sector, area or domain.Not invented here refers to the phenomenon of people blocking out ideas from…Book Details
| ISBN-13: | 9789063693794 |
|---|---|
| ISBN-10: | 9063693796 |
| Author: | Ramon Vullings, Marc Heleven |
| Publisher: | BIS Publishers B.V. |
| Imprint: | BIS Publishers B.V. |
| Format: | Paperback |
| Number of Pages: | 220 |
| Release Date: | 1 July 2015 |
| Weight: | 370g |
| Dimensions: | 150mm x 153mm |
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Praise for ‘Not Invented Here:
Not invented here is spot on! It illustrates exactly what today’s companies and leaders need to do: to look outside and learn from others. This book provides great examples and practical tips to get started.” - Stan Steverink - Director Leadership Development, Hay Group Benelux
Why read this book? Because Ramon and Marc succeed in presenting cross-industry innovation - a truly complex matter - in such an appetizing way: read and eat these pages like a cook book, with lots of inspiring recipes! Challenge your daily business menu: review the classical ingredients of your industry and remix them!” - Natacha Dagneaud - CEO Seissmo Market Research
If you look only within your industry for best practices, youll find only what your competitors are already doing. To do better than competitors, you have to look beyond. In Not Invented Here Ramon and Marc masterfully unpack the process of borrowing and adapting ideas from outside your industry. A must read for innovation seeking managers.” - Niraj Dawar - author of TILT: Shifting Your Strategy from Products to Customers, Professor of Marketing at Ivey Business School, Canada.
Praise for ‘Not Invented Here:
Not invented here is spot on! It illustrates exactly what today’s companies and leaders need to do: to look outside and learn from others. This book provides great examples and practical tips to get started.” - Stan Steverink - Director Leadership Development, Hay Group Benelux
Why read this book? Because Ramon and Marc succeed in presenting cross-industry innovation - a truly complex matter - in such an appetizing way: read and eat these pages like a cook book, with lots of inspiring recipes! Challenge your daily business menu: review the classical ingredients of your industry and remix them!” - Natacha Dagneaud - CEO Seissmo Market Research
If you look only within your industry for best practices, youll find only what your competitors are already doing. To do better than competitors, you have to look beyond. In Not Invented Here Ramon and Marc masterfully unpack the process of borrowing and adapting ideas from outside your industry. A must read for innovation seeking managers.” - Niraj Dawar - author of TILT: Shifting Your Strategy from Products to Customers, Professor of Marketing at Ivey Business School, Canada.
About The Author
Ramon Vullings
Ramon Vullings (Author)
Ramon Vullings is a cross-industry innovation expert, author, engaging keynote speaker and ideaDJ. He helps business leaders with strategies, tools & skills to look beyond the borders of their domain to transform their business in a smarter way. He has written 3 management books on business creativity and cross-industry innovation.Marc Heleven (Author) Marc Heleven is a cross-industry expert, professional web searcher for innovation inspiration, business author, SlideShare Keynote Author, workshop & training facilitator and ideaDJ.Returns
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