Pre-Suasion
A Revolutionary Way to Influence and Persuade
$47.25
- Paperback
432 pages
- Release Date
5 June 2018
Summary
The acclaimed New York Times and Wall Street Journal bestseller from Robert Cialdini–“the foremost expert on effective persuasion” (Harvard Business Review)–explains how it’s not necessarily the message itself that changes minds, but the key moment before you deliver that message.
What separates effective communicators from truly successful persuaders? With the same rigorous scientific research and accessibility that made his Influence an iconic bestseller, Robert Cialdini ex…
Book Details
| ISBN-13: | 9781501109805 |
|---|---|
| ISBN-10: | 1501109804 |
| Author: | Robert Cialdini |
| Publisher: | Simon & Schuster |
| Imprint: | Simon & Schuster |
| Format: | Paperback |
| Number of Pages: | 432 |
| Release Date: | 5 June 2018 |
| Weight: | 340g |
| Dimensions: | 208mm x 137mm x 30mm |
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Critics Review
“The great social psychologist RobertCialdini has written another timeless and indispensable book about thepsychology of influence. I’ll be recommending it for years and years.”- Amy Cuddy, author of Presence
About The Author
Robert Cialdini
Robert Cialdini is recognized worldwide for his inspired field research on the psychology of influence. He is a New York Times bestselling author. His books, including Influence, have sold more than three million copies in thirty-three languages. Dr. Cialdini is Regents’ Professor Emeritus of Psychology and Marketing at Arizona State University and the president and CEO of Influence at Work, an international company that provides keynotes and influence training on how to use the lessons in Dr. Cialdini’s books ethically and effectively.
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