Metaversed
See Beyond The Hype
$39.34
- Paperback
352 pages
- Release Date
20 February 2023
Summary
Understand the coming metaverse—and discover how to look past the hype and harness the future of technology.
Metaversed is an insightful discussion and analysis of the next, rapidly approaching technological revolution. The authors deliver a compelling new exploration of how the metaverse and emerging technologies combine to define our collective future. In addition to identifying the business opportunities, the book pulls back the curtain on major safety and…
Book Details
| ISBN-13: | 9781119888581 |
|---|---|
| ISBN-10: | 1119888581 |
| Author: | Samantha G. Wolfe, Luis Bravo Martins, Martina Welkhoff, Amy LaMeyer |
| Publisher: | John Wiley & Sons Inc |
| Imprint: | John Wiley & Sons Inc |
| Format: | Paperback |
| Number of Pages: | 352 |
| Release Date: | 20 February 2023 |
| Weight: | 499g |
| Dimensions: | 33mm x 150mm x 226mm |
Samantha G. Wolfe
LUIS BRAVO MARTINS is Chief Marketing Officer at KIT-AR, an Industry 4.0 startup focused on enhancing operators with augmented reality (AR) tools. Luis started working with AR in 2014 and since then became an enthusiast of its impact on business and society. He currently advises several organizations like XR Safety Initiative Europe and the VR/AR Association and coordinates the VR/AR section of APDC, Portugal’s telco, tech and media association.
SAMANTHA G. WOLFE is the Founder of PitchFWD, an emerging tech consultancy that works with innovative companies on branding, marketing, and business strategies. Sam holds a MBA in Marketing and Finance from NYU Stern School of Business and teaches The Business of VR & AR, The Marketing of Innovation, and Avatars & Virtual Beings, all courses she created and developed as an Adjunct Professor at NYU Steinhardt. This is her second book.
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