The Hidden Factor
Mark and Gesture in Visual Design
$47.70
- Hardcover
192 pages
- Release Date
19 December 2023
Summary
An exquisitely illustrated introduction to the gestural mark in the designed world, exploring the tension between marks, which are felt, and images and words, which are conceptual.
In The Hidden Factor, Steven Skaggs provides a beautifully illustrated and explained introduction to the mark—from those as physical as a scratch made by an animal, to those as accidental as a splatter of paint, to those as intentional as hand-drawn characters. Skaggs makes the case that, in the vi…
Book Details
| ISBN-13: | 9780262048569 |
|---|---|
| ISBN-10: | 0262048566 |
| Author: | Steven Skaggs |
| Publisher: | MIT Press Ltd |
| Imprint: | MIT Press |
| Format: | Hardcover |
| Number of Pages: | 192 |
| Release Date: | 19 December 2023 |
| Weight: | 567g |
| Dimensions: | 191mm x 229mm |
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What They're Saying
Critics Review
“Offers beautifully illustrated typography and art… . The Hidden Factor is a visual journey and explains the importance of the mark in every visual cue… . Recommended.”
—CHOICE
About The Author
Steven Skaggs
Steven Skaggs is Professor of Design at the University of Louisville and the author of Logos and FireSigns (MIT Press), which was named an Outstanding Academic Title for 2017 by the Association of College and Research Libraries. His font design, Rieven, received the Type Directors Award of Excellence in 2010, and his fine art calligraphic work is in the permanent collections of the Sackner Archive (University of Iowa), the Akademie der Künste (Berlin), and the Klingspor Museum (Offenbach).
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