Pushback
How Four Industries Are Making Us Sick, and How We Can Reclaim Control
$31.45
- Paperback
288 pages
- Release Date
2 February 2027
Summary
A blueprint for how we can collectively build a thriving world, from a leading behavioural scientist
Eat healthily, cut back on alcohol, quit smoking, cycle to work, fly less - we all know what we should be doing. So why aren’t we?
The answer is both simple and radical: the world is stacked against us. From the moment we wake up, our decisions are shaped by the shops we visit, the streets we walk down, the ads we scroll through. These environments are not neutral. They are des…
Book Details
| ISBN-13: | 9781847928641 |
|---|---|
| ISBN-10: | 1847928641 |
| Author: | Theresa Marteau |
| Publisher: | Vintage Publishing |
| Imprint: | The Bodley Head Ltd |
| Format: | Paperback |
| Number of Pages: | 288 |
| Release Date: | 2 February 2027 |
| Weight: | 350g |
| Dimensions: | 20mm x 153mm x 234mm |

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Critics Review
Theresa Marteau has earned everyone’s thanks by writing this fascinating and compelling book. It inspires behavioural changes that, if widely adopted, could improve the world for us all – Martin Rees
Wise, uplifting and revelatory. What the world is crying out for – Sandi Toksvig
Theresa Marteau
Professor Dame Theresa Marteau is Professor Emerita of Behavioural Science at the University of Cambridge and Honorary Fellow of Christ’s College.
For more than three decades she has led research on changing everyday behaviours at scale, collaborating with researchers across four continents and advising governments in the UK and France. During the COVID-19 pandemic she served on the UK government’s Scientific Advisory Group for Emergencies (SAGE).
She was appointed Dame Commander of the Order of the British Empire in 2017 for the impact of her research. She lives in Bloomsbury, but not in a square.
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