Writing for Busy Readers
communicate more effectively in the real world
$26.99
- Paperback
240 pages
- Release Date
5 September 2023
Summary
We were all taught the fundamentals of writing well in school. But how do we write effectively in today’s hyper-interactive world?
When The Elements of Style and On Writing Well were published in 1959 and 1976, the internet hadn’t been invented. Since then, there has been a radical transformation in how we communicate. The average adult receives over 100 emails and tens of text messages each day. With all this correspondence, gaining a busy reader’s attention is now …
Book Details
| ISBN-13: | 9781922585530 |
|---|---|
| ISBN-10: | 192258553X |
| Author: | Todd Rogers, Jessica Lasky-Fink |
| Publisher: | Scribe Publications |
| Imprint: | Scribe Publications |
| Format: | Paperback |
| Number of Pages: | 240 |
| Release Date: | 5 September 2023 |
| Weight: | 319g |
| Dimensions: | 20mm x 153mm x 233mm |
Todd Rogers
Todd Rogers (Author)
Todd Rogers is a professor of public policy at Harvard University, where he has won teaching awards for the past six consecutive years. A behavioral scientist and the co-founder of the Analyst Institute and Everyday Labs, his opinion pieces have appeared in the New York Times, the Los Angeles Times, and Politico, among others.
Jessica Lasky-Fink (Author)
Jessica Lasky-Fink is a PhD candidate at the University of California, Berkeley, a senior analyst at EveryDay Labs, and an associate fellow with the Office of Evaluation Sciences. Her research focuses on improving the delivery of social services by connecting low-income populations to government programs.
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